Aprimo Launches New Digital Experience Platform Powered by WordPress VIP

CHICAGO, Feb. 8, 2022 /PRNewswire/ — Aprimo, an industry-leading provider of digital asset management and work management solutions, today announced a brand refresh that includes an all-new digital experience platform (DXP). The platform integrates the company’s content operations platform with a best-in-class content management system and content analytics, bringing bolder brand experiences to market and the intelligence to marketers to better understand content performance and value.

The new aprimo.com is an innovative, unified marketing technology stack developed by Aprimo and…


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