The Page Experience Update is coming, and if you’re reading this you’re likely either scrambling to tackle the issues you’ve been ignoring or looking for some ways to enhance the work you’ve done.
Most in the industry are aware that it will start out fairly light, becoming more influential over time.
Google’s John Mueller likened it to cooking. They’re starting with just a pinch of salt, and will slowly adjust to get things right.
I see this update a lot like the HTTPS update. The day it rolled out it didn’t seem to have an overwhelming impact. But how many HTTP sites do you see…