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You can add schema markup to a web page to provide more context about its content. While a web browser won’t display this data, search engine crawlers can read it. Search engines can then display this data as rich snippets in results.
Schema markup can tell search engines whether a page is about a person, place, product, or several other classes. Web pages with schema markup are distinctive in search results. They often lead to higher clickthrough rates than competing pages.
In this article, we’ll show you how to add schema markup manually. While it’s not the quickest method, this…
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